Josh Pluger
Video editor & motion designer with a brand campaign focus.
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Reverb Collection Video:
Art Director: Kelly Connely
DP: Tyler Orton
For this video I played with the concept of Reverb as a graphic language. I added effects mimicking both literal speaker reverb and the bold print on this collection. Flexing my FX skills to create high-impact visuals helped increased product awareness, inspired action and complimented the unique look of this collection.
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Aerolight Transit Bottle Features and Benefits Video
Art Director: Kelly Connelly
DP: Cyrus Sutton
I was tasked with replacing the brand’s previous animated feature and benefits video with a lifestyle based version. This was the successful proof of concept which set the standard for future F&B videos. I created a conceptual storyboard which was approved by stakeholders, directed the shoot on location and then edited the video and added the text overlays and effects. The final video was considered a success with over 168K views on YouTube.
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Patent Anniversary Animation
I created this fun animation in After Effects bringing attention to the brand’s proprietary technology and deep history as a legacy brand. This social asset served to connect the present to the past and increase brand awareness.
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Neon Collection Web Teaser
I often worked closely with the Stanley DTC team to create teasers for upcoming product launches on the website. These teasers served to create excitement about upcoming launches and increase site interactivity by driving traffic to a “notify me” module. I created this particular teaser using product renders in After Effects.
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