Jo Rayson
I build editorial campaign visuals for brands using AI.
New to Contra
Jo is ready for their next project!
Concept campaign for Chanel 'Le Lift' cream.
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5
Concept visuals for Sundae body cream
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12
Concept visuals for Prada Touch Blush
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13
I'm running a series on Instagram called The Brief where each week I take an imaginary brief for a fictional brand and create the campaign. This week it was a French streetwear brand called Cadre.
The brief: "We're a new label that sits between streetwear and structure. Think concrete, glass, sharp lines. We don't do soft. We want a launch campaign that feels like walking through a building that hasn't been finished yet — raw, intentional, slightly uncomfortable. Three hero visuals for our debut collection drop."
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25