pro
Social Media Strategy & Creative Direction | Nissan Dealerships
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141
High-Conversion Creative Assets for Lead-Driven Businesses
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28
SMM + Content Creation + Copywriting | ClickGUARD
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61
Designed a series of email campaigns for brands across health, SaaS, and live events, each built from scratch to reflect the brand's actual visual identity, tone, and audience. The goal was to demonstrate range: shifting between a warm editorial wellness newsletter, a data-forward product announcement, and a high-energy conference promo without any design feeling generic or templated.
What I delivered
Fully designed, production-ready HTML emails
Brand research and visual identity extraction for each client
Copywriting aligned to each brand's tone of voice
Mobile-conscious layouts built for real email clients
Foundational Health (Remnant MD)
A subscriber welcome email for a medical Substack that blends traditional and modern medicine. The design leans into earthy luxury, deep forest green, aged parchment, Playfair Display serif typography, and gold accents. The tone is contemplative and authoritative, like a letter from a trusted physician.
Time Doctor
A product launch email announcing Benchmarks AI to existing users. Sharp SaaS aesthetic with deep navy, electric blue, and Space Grotesk. Includes a stat bar, feature grid, social proof, and a conversion-focused CTA. Designed to feel trustworthy and data-confident.
Running Remote
A flash-sale event promo for the world's largest remote work conference. Built on the brand's actual identity, deep navy, lime-green accent, and Manrope typeface. Structured around event details, conference tracks, featured speakers, and a testimonial to drive registrations.
Skills
Email Design · HTML/CSS · Brand Identity · Copywriting · Visual Hierarchy · Conversion Design
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66