Jerry David
Healthcare & SaaS Conversion Copywriter
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Title: How Words Can Heal — A Storytelling Copy Project for LUMER
Description:
A narrative-style carousel built to show how copy can humanize healthcare.
Through Mrs. Wembly’s story, I turned medical messaging into something emotional, comforting, and real — proving that empathy...
Landing Page Copy for Lumière Skincare
Role: Copywriter | Brand Voice Strategist
About the Project:
Lumière Skincare (fictional) is a clean beauty brand that wanted elegant, conversion-driven copy for their new website. The goal: sound fresh, feminine, and trustworthy.
My Copy:
...
“Writing That Converts Because It Cares”
Whether it’s a landing page or a client relationship, one thing stays true — connection drives results.
As a copywriter, I tell stories that resonate.
As a customer success manager, I listen to what people don’t say out loud.
Together, these...
From Pain to Relief — Mr. Maxwell’s Journey with Lumere
Meet Mr. Maxwell.
For months, he struggled silently with prostate issues that affected his comfort and confidence. Sleepless nights, endless discomfort — until one day, he discovered a breakthrough product from Lumere, a...
