Javeria kanwal
Creative freelancer crafting polished social campaigns.
New to Contra
Javeria is ready for their next project!
I’m new to Contra and excited to connect with people while expanding my portfolio. For a limited time, I’m offering free creative work to gain experience and showcase my skills. You can request services such as logo design, campaign generation, strategic planning, content creation, social media post design, branding concepts, or marketing visuals. I’ll deliver polished, professional work that reflects your ideas. This is a short-term opportunity to collaborate, so feel free to reach out. And if you have suggestions on how I can improve myself, I’d love to hear them!
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📌 Campaign Plan :
Overview:
The campaign plan is a structured 1‑week posting schedule designed for Élané Skincare. It balances product promotion, education, engagement, and storytelling to create a cohesive brand presence. Each post is paired with captions and hashtags to maximize reach and interaction.
🔎 Description
Strategic Flow: The plan moves from awareness (Product Spotlight) → education (Vitamin C tip) → credibility (Testimonial) → conversion (Promo) → engagement (Community question) → brand identity (Story).
Consistency: All posts use Élané’s brand voice (Clean. Cruelty‑Free. Radiant) and cohesive design elements (green tones, minimalist layout).
Engagement: Includes interactive content (Engagement Post) to spark comments and build community.
Sales Focus: Seasonal Promo demonstrates urgency and conversion‑driven design.
Storytelling: Brand Story post anchors the campaign with mission and values.
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Engagement Post – Élané Skincare Essentials
This post is designed to spark interaction by asking followers “What’s your #1 skincare essential?”. The professionalism lies in its simplicity and focus on community building. It shows you can create content that encourages comments, shares, and audience participation — a skill clients value for boosting engagement and organic reach.
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This post highlights real customer feedback, featuring Sophia’s experience with the Radiance Serum. Professionalism is demonstrated through authenticity and credibility — using testimonials to build trust. It shows I can design posts that leverage social proof, making the brand more relatable and persuasive.
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This post communicates the brand’s mission and values: clean, cruelty-free, radiant skincare inspired by nature and powered by science. The design uses cohesive colors and product imagery to reinforce authenticity. Professionalism lies in storytelling — you show that you can craft posts that go beyond sales, building long-term brand identity and emotional connection with audiences.
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This post demonstrates campaign-driven design with urgency and clear call-to-action. The “Flash Sale” headline and discount percentage are bold and eye-catching, paired with natural product imagery. Professionalism is shown through strategic layout, hierarchy of text, and persuasive messaging. I can design promotional content that boosts conversions and fits seasonal marketing strategies.
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This post blends education with marketing, explaining the benefits of Vitamin C (brightening, protection, anti-aging) in a visually engaging way. It positions the brand as an expert while keeping the design approachable. Professionalism here is in balancing informative content with promotional appeal — showing I can create posts that add value and build trust.
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This post highlights a single hero product with clean, minimalist design. It emphasizes hydration and radiance while keeping the brand’s tagline visible. The professionalism lies in its clarity: the product is the star, supported by concise copy and consistent branding.
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