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Izumo Kobu

Izumo Kobu

Brand Designer for hospitality, luxury & lifestyle brands

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Followed by Benjamin C, Akbar R, and DESH G

Catalonia, Spain

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Catalonia, Spain

GOOD ENERGY FITNESS — From Brand Identity to Digital Experience 🩵 Strong in type. Soft in tone. For this week's design brief by @the.brief.booth, I explored a women’s-only fitness brand that combines bold typography, soft colours and playful hand-drawn elements. Alongside the visual identity, I wanted to take the project one step further by building a functional web app with Base44. The experience includes membership registration, a digital ENERGY PLAN pass and class booking — bringing the brand beyond its visual identity and into everyday interactions. A small experiment in connecting branding, UI design and functionality. 💻 Explore the live app: https://good-energy-flow.base44.app #BrandIdentity #DigitalExperience #UIDesign #Base44 #FitnessBranding #BrandDesign
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Cover image for OLIVE CLUB Brand Visual Identity and Digital Experience
OLIVE CLUB Brand Visual Identity and Digital Experience
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Cover image for Visual Identity Explorations — 3
Visual Identity Explorations — 3 Creative Briefs 🎨 Three briefs, three different visual directions. This week, I've been exploring how textures, materials and unexpected visual treatments can help shape a brand's identity. Always looking for something unique, visually impactful and memorable — something that gives each brand its own personality. 🍇 Sparkling Wine — Painterly grapes, vibrant colours and playful bubbles. 💜 Good Energy Fitness — Translucent materials, glossy textures and a playful approach to fitness. 🫒 Olive Club — Rich olive oil textures, natural forms and a little Mediterranean inspiration. Each exploration started with a specific visual idea I wanted to bring to life, experimenting with AI-assisted imagery, composition and materiality. These are still early-stage explorations, not finished identities. Just part of the creative process of turning ideas into visual languages. ✨ More to come as each project develops. #VisualIdentity #BrandIdentity #CreativeProcess #ArtDirection #BrandExploration #ChatGPT
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Cover image for Second Serve Club Visual Identity Project
Second Serve Club Visual Identity Project
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