This project was about the development of a sales strategy and setting up sales channels for a Canadian Telecommunications company entering the Italian market.

Setting up and running of my own onlineshop. From businessplan to set-up and marketing. Scaled the business to achieve 3 digit growth rates in turnover.

In-depth profitability analysis for an onlineshop. While setting up an online shop is straightforward, achieving profitability presents a different challenge.

Provided tailored marketing strategies to increase online visibility and drive sales, including SEO, social media, and email marketing.

By leveraging his own projects, Michael implemented effective strategies for client shops, resulting in increased operational efficiency and revenue growth.

Developed and launched an online shop for a supermarket chain, including business plan creation, USP definition, and online marketing strategy implementation.