Denis Bakulin's Work | ContraWork by Denis BakulinDenis Bakulin
Product & UI Designer: Fintech, SaaS, AI, Landings
KRAYS, without the device mockup this time — just the screens, scrolling the way the site reads.
Hero → main page → UI kit → layout grids → site map → colours and type → project page → mobile.
Everything in one system I built for the site, so the jump from a component sheet to a full page stays seamless. Two Rings, flat — the screens the way a couple actually moves through the product.
Brand → layout grids → the core flow: picking venues and services,
the booking summary, one tracked budget → mobile app.
An MVP built to test how people plan and buy a wedding.
The hypotheses didn't hold; the interface is here as it shipped: A website for KRAYS, a group of construction companies with 20 years on the market and around 30 completed projects across residential, commercial and administrative real estate.
I designed it end to end, from the hero and the main page to the project page and the mobile version, on my own system: a UI kit, layout grids, a site map, colours and type. Two Rings was a turnkey wedding service for the Russian market: one place to book everything a wedding needs with a personal consultant.
The goal was a fully working MVP within a few months, built to test a set of hypotheses about how couples plan and buy a wedding.
What I designed:
- Brand identity — colours, type, icons and patterns;
- Information architecture and the main user flows;
- The core scenario: a catalogue of venues and services, a booking summary and a single tracked budget;
- The couple's dashboard, authorisation and the mobile app;
- The UI component set and interactive prototypes.
The market hypotheses did not hold, and the project was put on hold — the case shows the product as it was built.