What is the best way to describe my SEO project on Contra?
Start by clearly outlining your project's goals. Identify the key tasks you need the SEO specialist to focus on, like keyword research or improving site speed. Be specific about what you want to achieve, like increasing website traffic or boosting search rankings. Detailed descriptions help attract freelancers with the right expertise.
How can I make sure my SEO project targets the right audience?
Define your target audience with specifics like age, location, or interests. Share this information with your SEO specialist so they know who to focus on. You can also ask the specialist for input on your target audience if you're uncertain. This ensures your SEO strategy aligns with your overall marketing goals.
What should I include in the project contract for SEO work?
Include clear deliverables and timelines for the tasks you need done. Specify metrics or goals you'd like achieved, like 'reach page one in search results for XYZ keywords.' Set check-ins to track progress and make adjustments if necessary. Having these details ensures everyone understands what's expected.
How can I set realistic SEO goals with my freelancer?
Discuss what's achievable based on your current website and industry trends. Look at past projects or case studies the freelancer has worked on for similar clients. This will give you an idea of what may be possible. Setting reasonable expectations helps maintain a positive working relationship.
What should I communicate before the project starts?
Share your business objectives, target audience, and any previous SEO efforts. Clarify how you prefer to communicate and how often updates should be shared. This keeps everyone on the same page and helps the SEO specialist align their work with your business needs.
How do I ensure that the SEO strategies align with my brand?
Discuss your brand's voice, values, and visuals with the freelancer. Provide any style guides you already have. This helps the freelancer create content and choose keywords that represent your brand accurately. Consistent branding strengthens your online presence.
What tools or reports should I request from my SEO freelancer?
Ask about tools the expert will use for tracking progress, like Google Analytics. Request regular reports showing traffic changes, keyword rankings, and other relevant metrics. These reports keep you informed and allow for timely discussions about strategy adjustments if needed.
How do I support my SEO freelancer during the project?
Respond to their questions or requests quickly to avoid delays. Provide access to necessary data, like website analytics or login information, if relevant. Keep communication open for smooth collaboration. Your support helps move the project forward efficiently.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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![Cover image for Content Strategy and SEO [Avg. page position from 25 to 13]](https://media.contra.com/image/upload/w_800,q_auto/sauaenaaelzu4ct8mokw)
