What experience should I look for in a freelance marketing strategist?
Look for someone who has experience in your industry. Check if they have worked on projects like yours before. Ask to see their portfolio to understand their style and results.
How can I make sure the strategist understands my brand?
Share your brand guidelines and past marketing materials. Explain your brand's mission and values. Have a conversation about your brand vision to ensure alignment.
What should be included in the project scope for a marketing plan?
Make sure it includes goals, target audience, and timelines. Discuss the expected outcomes and strategies to achieve them. Agree on review checkpoints to track progress.
How do I define clear deliverables with a marketing strategist?
List all the outputs you expect, like reports or content. Be specific about the format and timing. Decide how you'll measure success, like through engagement metrics.
How should we communicate during the project?
Agree on how often you'll meet, like weekly check-ins. Choose the best tools for communication, such as email or video calls. Set clear expectations for response times.
What is the best way to give feedback on marketing strategies?
Be constructive and specific about what you like or dislike. Provide examples of what works and what doesn't. Keep feedback regular to stay aligned with the strategist.
How can I set realistic goals with a marketing strategist?
Discuss the project timeline and resources available. Use past data and industry benchmarks as a guide. Make sure goals are measurable and clearly defined.
How do I ensure the project stays on budget?
Agree on the budget before starting. Include any extra expenses that might occur. Have regular budget reviews to track spending and avoid surprises.
What are different ways to track the project’s success?
Use key performance indicators, like increased traffic or sales. Monitor social media engagement and website analytics. Check periodically to see if goals are being met.
What should I do if adjustments are needed during the project?
Discuss changes openly with your strategist. Be flexible and willing to adjust the project scope if needed. Document any changes to ensure everyone agrees.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.