How can I make sure the Instagram creator understands my brand?
Talk to the creator about what makes your brand special. Share some examples of how you want your brand to look on Instagram. Make sure they get the right feel.
What should I include in my briefing document for the Instagram creator?
Tell them your goals and what you want to achieve. Give examples of the type of content you like. Make a list of things you do and do not want in your posts.
How can I set clear deliverables with my Instagram creator?
Decide on the number of posts or stories you need. Be clear about deadlines and when you expect each item. Write everything down so you both have the same plan.
What style guide should I provide to the Instagram creator?
Share your brand colors, fonts, and tone of voice. Provide examples of past content that worked well. This helps the creator understand how to keep everything on-brand.
What timeline should I set for my project with an Instagram creator?
Break the project into smaller parts. Set realistic deadlines for each part. This helps the creator plan and keeps everything on track.
How do I decide on content formats with the Instagram creator?
Discuss the best formats for your audience, like posts or reels. Consider what has worked well in the past. Agree on what mix of formats will help meet your goals.
What key performance indicators (KPIs) should I choose for this project?
Think about what success looks like to you. It can be likes, comments, or followers. Share these with the creator so they know what to aim for.
How do I communicate my target audience to the Instagram creator?
Describe who you want to reach with your content. Include age, interests, and other important details. This helps the creator make content that speaks to them.
What types of content have worked well for my brand before?
Look at past content that got lots of likes or shares. Tell the creator what made these posts special. They can use this information to make new successful content.
How often should I check in with the Instagram creator during the project?
Set up regular meetings to talk about progress. These can be weekly or bi-weekly. It helps solve any issues early and keeps everything moving smoothly.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.

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