What should I focus on when assessing a freelance 'Google Ads' expert's past project experience on Contra?
Clients should focus on the freelancer's demonstrated success with similar business types or industries, their ability to improve key performance metrics such as click-through rates (CTR) and conversion rates, and any case studies or testimonials from past clients that highlight their effectiveness in managing Google Ads campaigns.
How can I clearly define deliverables for a 'Google Ads' project with a freelancer on Contra?
Clients should outline specific goals, such as increasing website traffic, improving ad conversions, or expanding brand reach. It's important to establish detailed deliverables, such as expected ad copy, the number of campaigns to be set up, keyword research reports, and scheduled performance analysis updates to ensure both parties have a mutual understanding of the project scope.
What steps should I take to ensure a smooth project kickoff with a freelance 'Google Ads' expert on Contra?
To ensure a smooth project kickoff, clients should provide a comprehensive brief that includes business objectives, target audience information, and any existing Google Ads account data. Scheduling an initial meeting or call to align on expectations, communication preferences, and timelines can also help in setting a strong foundation for the project.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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