What are the most important skills to look for in a freelance copy strategist?
When hiring a freelance copy strategist, look for strong writing skills and creativity. They should also have a knack for understanding your brand's voice quickly. Experience in digital marketing and SEO can be a big plus too. It's important they can work alone and come up with fresh, engaging ideas for your projects.
How should I define the scope of work for a copy strategist?
Be clear about what you need the copy strategist to do. This might include writing, editing, or planning content. Map out your goals and the kind of tone you want. This way, the strategist knows what you expect and can tailor their work to fit your brand perfectly.
How can I set clear expectations for deliverables with a copy strategist?
Write down what you want the freelancer to deliver and by when. Make sure they know how many pieces of content are needed, and any specific styles or formats you prefer. Share examples if you have them. When both sides agree on what's expected, it's easier to have a successful project.
What's a good way to communicate with a copy strategist?
Decide how you’ll keep in touch right from the start. Emails and video calls work well for updates and feedback. Regular check-ins help everyone stay on track and avoid surprises. Pick times for updates that suit both your schedules.
Why is it important to get to know a freelancer's past work?
Look at the copy strategist's past projects to see if their style suits your needs. Samples show their best work and how they handle different topics. You can also learn a lot from testimonials or reviews from past clients.
How much detail should I include in a project brief for a copy strategist?
Include as much detail as you can about your project in the brief. Explain the audience, message, and any key points you need to cover. Include your brand guidelines if you have them. The more detail, the better the strategist can tailor their work to meet your needs.
How can I discuss the timeline for a project with a copy strategist?
Talk about deadlines early. Share your ideal timeline and ask for their input based on their availability. It's helpful to allow some flexibility for revisions too. When you both agree on the timing, it helps keep things smooth and stress-free.
What are ways to review and approve a copy strategist's work effectively?
Set up a simple process for reviewing the copy provided. Share your feedback clearly and give reasons for any required changes. Using a collaborative tool can help track edits and comments all in one place. This makes it easy to see progress and keep everything organized.
How can I ensure quality in the work of a freelance copy strategist?
Choose someone with a proven track record of high-quality work. Share examples of what you consider quality work from your industry. Stay involved by giving feedback regularly. When you set a high standard from the start, it helps everyone aim for the best results.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
