What should I look for in a freelance Facebook Ads manager's portfolio?
Check if they have experience with campaigns similar to yours. Look for achievements like high engagement, conversions, or great audience reach. See if they’ve worked with businesses in your industry.
How do I define my project goals for a Facebook Ads manager?
List what you want to achieve, like getting more website visitors or increasing sales. Be specific about numbers, like a 10% increase in clicks. This helps the manager create effective ads for you.
What is the best way to share my brand’s voice with a Facebook Ads manager?
Provide examples of your social media posts or previous ads. Share your brand guidelines if you have them. This helps the manager create ads that match your brand style.
How do I set a timeline for my Facebook Ads project?
Decide when you want the ads to be live and the duration of the campaign. Be realistic about how long it takes to create and test ads. Discuss these details with your freelancer to align on timelines.
What should I include in the project brief for a Facebook Ads manager?
Include your project goals, target audience, and the message you want to convey. Share any special offers or calls to action you want in the ads. Be clear about your expectations from the start.
How do I track the success of my Facebook Ads campaign?
Decide on key metrics like click-through rates or conversions you want to track. Use tools like Facebook Ads Manager to monitor these metrics. Share the data with your manager to tweak strategies if needed.
How can I ensure good communication with my Facebook Ads manager?
Agree on how often you'll have check-ins, like weekly calls or emails. Choose the best means of communication for both of you. Clear communication helps ensure everyone is on the same page.
What information should I prepare before onboarding a Facebook Ads manager?
Gather important details like audience demographics and your business goals. Provide access to any existing Facebook Ads accounts. Having this information ready helps the manager start quickly.
How can I help my Facebook Ads manager understand my target audience?
Share insights on who buys your products, like their age and interests. Discuss past successful campaigns that resonated with your audience. This helps the manager create ads that appeal to the right people.
What steps should I take to protect my data when working with a Facebook Ads manager?
Use secure ways to share access to your Facebook Business account. Discuss any privacy measures or agreements needed upfront. This ensures your information is safe while the manager works on your ads.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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