How do I define clear goals when hiring a freelance copywriter?
Start by outlining what you want. Do you need sales copy, website content, or social media posts? Clearly state your goals so the copywriter understands exactly what to deliver. This helps them craft content that meets your needs.
What should I include in the project brief for a copywriter?
A good brief includes your brand style, tone of voice, and any keywords you want to use. Provide examples of content you like. Define the audience you're targeting. This gives the copywriter a strong foundation to create effective content.
How can I evaluate a copywriter’s portfolio?
Look for samples that match your needs. Read through the work to see if the style fits your brand. Check for clarity and how well the content engages the target audience. This helps ensure the copywriter has the right skills.
How should deadlines be managed with a freelance copywriter?
Agree on deadlines early and put them in writing. Decide if you need drafts or updates along the way. In Canada, ensure you consider time zone differences when setting deadlines. Clear timelines help keep the project on track.
What should I discuss in the initial call with a copywriter?
Share your project needs and expectations. Talk about your brand and who your audience is. Discuss the process and timelines. This conversation helps both you and the copywriter know if you’re a good fit.
How do I ensure the content matches my brand's style?
Provide brand guidelines or a style guide to the copywriter. Discuss examples of content you admire. Make adjustments to drafts if needed. This ensures the content feels like a natural part of your brand.
What deliverables should I expect from a copywriter?
Specify the type of content like blog posts or product descriptions. Detail the number of revisions allowed. In Canada, acknowledge any English or French language preferences. Knowing deliverables helps meet your needs.
How can I ensure the copywriter understands my business?
Give them a background on your company and products. Share insight into your market and competition. Talk about your goals and challenges in the Canadian market. This context helps them create relevant content.
What’s the best way to give feedback on the copywriter’s work?
Be clear and specific with your comments. Use examples of changes you want. Offer feedback promptly to keep things moving. Clear feedback leads to better content outcomes.
How do I ensure smooth communication with a freelance copywriter?
Set up regular check-ins or meetings. Use emails or a chat tool for quick updates. Be available to answer questions. Good communication ensures a successful copywriting project.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
- $5k+
- Earned
- 10x
- Hired
- 5.0
- Rating
- 40
- Followers
Top
- $1k+
- Earned
- 6x
- Hired
- 5.0
- Rating
- 1
- Followers
Top
- $25k+
- Earned
- 26x
- Hired
- 4.8
- Rating
- 13
- Followers
Top
- $1k+
- Earned
- 2x
- Hired
- 5.0
- Rating
- 6
- Followers
Top
![Cover image for Pudgy Penguins | Web3 to IRL [Newsletter Strategy & Copywriting]](https://media.contra.com/image/upload/w_720,q_auto/kpffzvder0tm6lhydukg)
![Cover image for Extra Card | Credit for Gen Z [Content Writing & Copywriting]](https://media.contra.com/image/upload/w_720,q_auto/pthl1d7u5ehitutk1uwj)
![Cover image for Doggy Bathroom x Keith Haring [International Marketing & PR]](https://media.contra.com/image/upload/w_720,q_auto/nf45ixxa9c4vxeqptban)
![Cover image for Doggy Bathroom | Facing the Dragons [Marketing Strategy]](https://media.contra.com/image/upload/w_720,q_auto,pg_48/n2hzla0xlfsp2efvwauz.jpeg)
