How can I make my project clear for the brand strategist?
Before hiring, write down what you want the brand strategist to do. Think about your brand's goals and what success looks like. Sharing past brand materials can also help them understand your style.
What should I include in the project brief?
A project brief should have all the important details like your brand history, target audience, and key messages. It should also include deadlines and any specific goals you have. The clearer your brief, the better the freelancer can help you.
How do I decide on the deliverables with the brand strategist?
Talk with the strategist about what you need, like a brand logo or a messaging guide. Decide together on what deliverables will best help your brand. Make sure you both agree on what's included before starting.
What timeline should I set for the brand strategy project?
Discuss with your strategist how long each part of the project will take. Make a plan together with start and end dates. Remember to be flexible if changes are needed.
How often should I communicate with the brand strategist?
Set regular check-in times, maybe weekly or bi-weekly, to discuss progress and updates. Clear and frequent communication keeps everyone on the same page. It helps to have any questions answered quickly.
What should I prepare for the first meeting with the brand strategist?
Bring your ideas, past brand work, and any other materials that show your brand identity. Be ready to talk about your vision and goals. It's important to start off knowing what you want the brand to become.
How can I measure the success of the brand strategy work?
Talk with the strategist about how to track progress and success. This could be an increase in brand awareness or better engagement with customers. Decide on what success looks like before you start.
How do I provide feedback to the brand strategist?
Share your thoughts and feelings about the work in a clear and kind way. Be specific about what you like and what might need changes. Good feedback helps make the work better.
What should I look for in a brand strategy proposal?
Look for clear objectives, detailed plans, and expected outcomes. Make sure it aligns with your brand needs and goals. A good proposal will give you a strong sense of how the strategist plans to help you.
How do I understand the brand strategist's creative process?
Ask them to explain how they approach building a brand. They should share their steps, from research to creating visuals. Understanding their process helps you know what to expect along the way.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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