Hira Ansari
MBA with 12 years Tech & Onpage SEO, AI, WP & PHP Dev. Exp
New to Contra
Hira is building their profile!
SEMrush Technical SEO & AI Search Essentials Certified 🎓
Another step forward in staying ahead of how search is changing.
I’ve completed the Semrush Technical SEO and AI Search Essentials certification, strengthening my skills in the technical foundations that influence both traditional search and AI-powered discovery.
The course focused on identifying and resolving technical issues that can affect organic performance — while also understanding how to optimize websites for AI crawlers and systems such as ChatGPT.
For me, this certification is not just another badge. It reinforces an approach I already use in real-world SEO projects:
Technical SEO + Search Performance + AI Readiness
SEO is evolving quickly, and I’m continuing to learn, test, and adapt. 🚀
#TechnicalSEO #AISEO #AISearch #SEMrush #SEO #SearchEngineOptimization #AI #DigitalMarketing
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Created this AI Intro Video with Google Labs for my Youtube Channel
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Real Looking AI Video creation for Clients.
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Healthcare SEO Recovery | Technical + AI SEO + Schema
I helped optimize a healthcare education website operating in a YMYL environment, where technical SEO, trust signals, structured data, and content clarity are especially important.
My work included:
• Technical SEO and Google Search Console improvements
• On-page SEO and search-intent optimization
• E-E-A-T and entity-focused content improvements
• FAQ, Organization, Breadcrumb and Course structured data
• Local SEO and location-focused optimization
• AI-search readiness, including creation and optimization of llms.txt
• WordPress page architecture and conversion-focused improvements
I also validated the implementation to ensure the llms.txt structure was error-free and structured data was being successfully detected, including Breadcrumbs, Course List Item, FAQ and Organization entities.
📈 The result: the previous ranking decline was reversed, with organic impressions, clicks and search visibility moving into a sustained upward trend.
The project also achieved 99% Desktop and 97% Mobile Core Web Vitals performance.
This project reflects my approach to modern SEO:
Technical SEO + E-E-A-T + Structured Data + Local SEO + AI Search Readiness + Conversions.
#TechnicalSEO #WordPressSEO #AISEO #HealthcareSEO #YMYLSEO #SchemaMarkup #OnPageSEO #SEOCaseStudy
Why I prefer this version
The screenshots now allow us to make the technical achievements much more concrete:
llms.txt: not simply “AI optimization” — you created and structured the file and validated it successfully.
Schema: we can specifically show that the implementation detected valid Breadcrumbs, Course List Item, FAQ and Organization structured data.
Crawl: the screenshot also shows the page was successfully crawled.
Results: we keep the actual business/SEO outcomes prominent rather than burying them under a long list of tasks.
YMYL: this is important because healthcare SEO requires a stronger focus on trust, entities, content quality and structured information.
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