Irebami Martins-Jayeoba

I designed a visually rich Beehiiv newsletter website for a travel publication focused on insider recommendations for Italy's Amalfi Coast. The project included a large destination-focused hero section, email subscription CTA, featured travel stories, popular posts, latest...

Most newsletter creators focus 100% on writing better content.

Meanwhile their welcome email the one email that gets 60-80% open rates sits untouched since day one.

Fix your welcome sequence before you write your next 10 posts. It's doing more work than you think.

I designed a modern Beehiiv newsletter website for an AI and technology publication focused on practical AI engineering, workflows, and business transformation. The project included a branded header, subscription-focused hero section, featured articles, article grids, newsletter...

5 things to check before you scale a Beehiiv or Substack newsletter:

Domain authenticated (SPF, DKIM, DMARC) not just connected

Welcome sequence tested on both desktop and mobile

List warmed up in batches, not blasted all at once

Spam complaint rate checked, not just open rate

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