Hardy Sulyman
Digital Marketing | Systeme.io, DNS, & Funnel Architect
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A comprehensive email newsletter campaign management dashboard from a platform likely named Systeme.io (http://Systeme.io) (indicated by the 'S' logo). The view presents a robust list of 29 Newsletters, organized into a clear table that functions as a sophisticated workflow tracking system.
Key Components of the Dashboard:
Newsletter Subject: The primary column lists the specific, often personalized or urgent, subject lines of various emails in the campaign sequence. Specific examples include time-sensitive reminders like "Final hours: Return to Calm starts tonight," follow-ups such as "I didn’t know I could feel this peaceful," and direct engagements like "Are you running on empty?".
Workflow Segmentation (Tags): The Selected tags column indicates the level of segmentation and targeting for each email. Most entries are tagged with "CALL_BOOKED, Digital Worksh," showing that this workflow is specifically designed to nurture leads after a discovery call has been booked. A number of additional tags (+7 tags) further refine the targeting criteria, allowing for granular audience control based on specific workshop interests or lead behavior.
Performance Metrics (Analytics): This dashboard provides real-time or near-real-time campaign analytics across multiple columns:
Emails sent: Track total distribution for each broadcast.
Opens: View total unique opens and percentage rates. While many list 0% as they are pending, a few entries show active engagement, such as the 32.84% open rate for the "Something new is coming..." newsletter.
Clicks: Monitor link-click performance to gauge audience interest and conversion intent.
Status & Scheduling: This section details the deployment status of each newsletter. Icons and timestamps indicate whether an email is still pending/scheduled (yellow icon with specific future dates like 03/26/2026) or has been successfully sent (green checkmark and recent dates like 03/18/2026).
Workflow Context: The subjects and their associated tags reveal a structured, behavioral-response funnel. For example, "48 hours until our first session" and "24 hours until our first session" emails are automatically triggered based on a specific event confirmation time, which is managed through the tags. This entire workflow is a strategic lead nurturing sequence tailored to move clients who have already shown high interest (booked a call) towards attending a digital workshop or making a final purchase decision.
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Technical deployment and full validation of three unique custom subdomains (cursos.etriergroup.com (http://cursos.etriergroup.com), shop.fabriciahurtado.com (http://shop.fabriciahurtado.com), and fabriciahurtado.systeme.io (http://fabriciahurtado.systeme.io)) within a single client’s platform. The image confirms that all requisite DNS CNAME, A records, and TXT (SPF/DKIM) configurations have been successfully propagated and verified, ensuring immediate accessibility for the client's courses, e-commerce, and main portal.
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Developed and launched a premium, multi-layered service and e-commerce platform on Wix for a holistic healing brand. The project focused on transforming complex coaching packages and programs into a clean, highly structured, and elegant user experience that drives client onboarding.
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Designed and deployed a fully optimized, multi-page workshop registration funnel for an independent somatic wellness brand. The goal was to transform surface-level traffic into registered, high-value workshop participants through a seamless, automated user experience.
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