Habeeba Ismail - Brand Designer | Contra
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Habeeba Ismail
Branding – Graphic & UI/UX Designer
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Cairo, Egypt
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Cairo, Egypt
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Website link: https://lilac-mouse-y7x4.squarespace.com Password: breathe Project Description: Breathe. is a concept luxury fragrance brand inspired by architecture, minimalism, and quiet luxury. I've always wanted to create my own perfume brand, so this challenge was the perfect opportunity to bring that vision to life. The goal was to design a calm, editorial shopping experience using warm neutral tones, clean layouts, and subtle interactions. Finish Layer: I used Block Animations to create smooth scroll reveals, Block Transforms to add depth and balance to the layouts, and Stacks to keep the design responsive across different screen sizes. These features helped create a refined and immersive user experience. Social Post: https://x.com/HabeebaIsm_bee/status/2079249650674995563?s=20
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Your portfolio should do more than showcase your work, it should tell your story. Studio North is a clean, modern portfolio template designed to help creatives, freelancers, and agencies present their work with confidence. Now available in my shop ✨ Includes fully editable Figma, Adobe XD, and HTML files so you can customize and launch with ease.
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Launch your SaaS website faster with this modern, fully editable landing page template. It's designed for startups, founders, agencies, and product teams who want a clean, professional website that's easy to customize. You'll get both Figma and Adobe XD files, complete with desktop and mobile layouts, organized layers, reusable components, and everything you need to quickly make it your own. (Available at my shop now)
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EMBER — Holiday Pop-Up Brand System This project started as a concept generated using Flora, which inspired the overall mood, warmth, and seasonal direction. From that initial AI-generated concept image (featured in the first slide), I developed the full EMBER brand system — translating the idea into a refined visual identity, packaging design, and presentation for a holiday coffee pop-up. The result is a quiet, luxury-driven brand built around winter rituals, minimal typography, and tactile packaging — designed to feel warm, intentional, and timeless. Built using @Flora for concept generation. Branding, packaging, and presentation by me. Created for #HolidayChallenge2025.
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Box Design & Packaging Mockup for 42Group (Saudi Arabia) Designed a clean, modern box packaging system for 42Group, focusing on clarity, brand presence, and a premium unboxing experience. The project involved translating the brand identity into a functional packaging design supported by realistic mockups for presentation and production visualization.
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Rewaken — Augmented Reality Museum Experience (Concept Project) Rewaken is a conceptual augmented reality app designed to enhance the Egyptian Museum experience through interactive storytelling. Visitors scan a monument or QR code to trigger AR animations that reconstruct incomplete artifacts, revealing how they originally looked in their complete form. The project explores how technology can bridge history and modern interaction design, making cultural heritage more engaging and accessible. Project scope included: • Mobile app UI/UX design • Augmented reality interaction flow • Object recognition & QR-based scanning concept • Monument reconstruction through animation • Black & white visual system inspired by hieroglyphs • Visitor guidance stickers with a clear 3-step scan journey
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Saudi Founding Day Campaign — InnoSoft A visual campaign designed for Saudi Founding Day, blending cultural heritage with a modern, tech-forward aesthetic. The concept combines traditional Saudi elements with bold contemporary treatment to reflect innovation rooted in identity. Focused on strong typography, contrast, and symbolic imagery to communicate pride, progress, and a forward-looking vision. Scope: Brand visual design · Campaign creative · Social media artwork
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Logo&product mockups for Glass skincare ✨ Clean, modern, and premium feel. I help brands build strong visual identities that sell.
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Here's another one for the Figma Makeathon Aura Playground — An Interactive Sensory Canvas Not a UI. Not a game. Not a tool. Aura Playground is a living canvas that reacts to you. Move → it paints. Click → it bursts. Hover → it breathes. A holographic sensory experience where interaction becomes art, curiosity becomes play, and your presence shapes the entire world. Designed especially for creatives with ADHD — or anyone who needs a calming, playful space to reset, think, and recharge. By transforming interaction into expression, Aura Playground challenges how we experience digital spaces — proving that interfaces can shape culture not just through function, but through feeling, creativity, and human connection. Community link:https://www.figma.com/community/file/1610327307643271231 https://file-cider-37044252.figma.site
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ArtisanLink is a local marketplace connecting verified artisans with buyers and small businesses looking for unique, handmade products. We help artisans sell online without needing a website or marketing skills, while buyers get access to authentic local items. Our revenue comes from a simple 10–15% commission on each completed transaction. Built on Bubble, the platform features artisan profiles, product listings, and a seamless checkout flow - making it easy for both artisans and buyers to transact safely and efficiently. Built entirely on Bubble, the prototype demonstrates: Dynamic data workflows (products, users, transactions) Real-time updates for order statuses Secure payment integration Responsive design for desktop and mobile Live App URL: https://habeebaismail19.bubbleapps.io/version-test
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Social Media Content Calendar & Post Designs Designed a full social media calendar for a fashion brand, including creative direction, post designs, and content planning. Focused on consistency, brand identity, and visuals that support launches, promotions, and engagement. Deliverables included: • Feed post designs • Campaign & giveaway creatives • Structured content calendar • Visual consistency across collections 'Available for social media design, content calendars, and brand visual systems.
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ArtisanLink started as a marketplace for local artisans in the January #BubbleBuildsRevenue challenge, connecting artists with customers through profiles, portfolios, custom orders, and secure payments. Since then, I’ve built on that prototype, validated the core marketplace UX, and evolved it into a production-ready platform for AI creators and digital innovators. The original ArtisanLink proved the value of discovery, secure transactions, and creator-to-customer engagement — and now that foundation powers a new ecosystem where AI creators can showcase tools, bots, models, services, and digital products, while businesses and creators can easily find, hire, or purchase directly on the platform. Live Bubble App URL:https://habeebaismail19-70588.bubbleapps.io/version-test/dashboard?debug_mode=true
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Project Description Memory Architect is an AI-powered platform that transforms personal memories into an interactive digital universe. Users can upload photos, videos, voice notes, and journal entries, which are then organized into explorable memory islands connected through a dynamic timeline. The experience reimagines memory preservation as an immersive world that users can navigate, revisit, and reflect on with the help of an AI guide. How I Used Google Stitch I used Google Stitch to rapidly generate the initial product structure, layouts, and interface concepts from natural language prompts. Stitch helped accelerate ideation and allowed me to focus on refining the user experience, storytelling, interactions, and visual direction of the product. I wanted to build another advanced version of the app which you can see at the end of the video, something more claude-y first person like but maybe in the next challenge.. Feedback on Google Stitch My experience with Stitch was UNORDINARY. The ability to turn detailed prompts into functional UI concepts (from the first time) significantly reduced the time spent on early exploration and wireframing. It was especially useful for testing creative product ideas and quickly iterating on different design directions. Prototype Link https://stitch.withgoogle.com/projects/13153669905359747610?pli=1
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CTRL+YOU — Adaptive Interface Prototype Most interfaces treat users the same. But humans aren’t the same. CTRL+YOU is the first adaptive interface that reshapes itself based on personality, mood, and interaction style. CTRL+YOU explores a future where interfaces adapt to users instead of users adapting to interfaces. Built with Figma Make, this prototype demonstrates real-time UI transformation driven by personality-based interaction logic. It challenges static design systems and proposes living interfaces that evolve alongside human behavior. Community link: https://www.figma.com/community/file/1608825262862868511 https://www.figma.com/make/e0yPTPZDryRrB8g5hePcxs/Interactive-Adaptive-Interface-Prototype?t=MvBfs1JyiplBK91O-1 https://crop-props-24135383.figma.site
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