Guy Shepherd
Shopify E-commerce Operator | Technical & Operational
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Shopify Vehicle Fitment & Catalogue Architecture
I reworked the vehicle fitment architecture for a 4x4 Shopify store after the existing tag-based approach became restrictive as the catalogue grew.
The original vehicle selector and tag-based structure were already in place. I...
Growing Online Revenue from ~$179k to ~$500k
Over six years working in a 4x4 retail business, I worked across the e-commerce operation including Shopify, catalogue management, merchandising, site optimisation and day-to-day e-commerce execution.
During that time, online revenue...
