Gitanjali Bhange's Work | ContraWork by Gitanjali Bhange
Gitanjali Bhange

Gitanjali Bhange

WIX & Shopify CRO Specialist | GA4 Expert

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Osmanabad, India

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Osmanabad, India

Cover image for Redesigned and optimized the eCommerce
Redesigned and optimized the eCommerce website with a strong focus on UX, conversion optimization, and a smoother shopping journey.
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Cover image for Shopify Store Design & Conversion
Shopify Store Design & Conversion Optimization Redesigned and optimized a modern Shopify eCommerce store for Just Fishy Thing, with a strong focus on user experience, product discovery, and conversions. Key improvements included: •⁠ ⁠Shopify storefront design and visual refinement •⁠ ⁠Conversion-focused homepage structure and CTA placement •⁠ ⁠Clear product and collection navigation •⁠ ⁠Improved product discovery and shopping flow •⁠ ⁠Mobile-responsive and user-friendly layouts •⁠ ⁠Trust-building elements to support purchase decisions •⁠ ⁠Clean product presentation for better engagement •⁠ ⁠Optimized customer journey from landing page to product discovery Goal: Create a clean, engaging, and easy-to-navigate Shopify experience that helps customers find products faster and supports higher conversion potential.
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Cover image for Wix Website Redesign & UI/UX
Wix Website Redesign & UI/UX Optimization – Strathcona Motorcycle Adventures Redesigned the Wix website for a motorcycle tour and adventure company, creating a modern, professional, and visually engaging experience that reflects the brand’s outdoor and adventure-focused identity. Key improvements: •⁠ ⁠Modern and clean UI design •⁠ ⁠Improved UX and website navigation •⁠ ⁠Stronger CTAs to encourage tour bookings •⁠ ⁠Improved tour and service presentation •⁠ ⁠Consistent layouts, spacing, typography, and visual elements •⁠ ⁠Optimized pages for a smoother customer journey Focus: UI/UX Design • Wix Website Redesign • Responsive Design • Conversion-Focused UX • SEO Optimization
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Cover image for Wix CRO Case Study –
Wix CRO Case Study – Flaggbutikk Conducted a data-driven CRO and UX review to identify conversion friction across the website. Key focus areas: CTA optimization, homepage structure, product discovery, mobile UX, and product-page improvements. Results: Conversion rate improved from 1.4% to 2.2%, with +33% orders and +21% sales. This case study demonstrates my approach to identifying UX and conversion bottlenecks and turning insights into actionable CRO improvements.
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