Ongoing Shopify optimization project focused on UX, performance, and conversion improvements after an Impulse 8 theme migration.
Scope includes re-integrating Judge.me (http://Judge.me) Reviews to ensure accurate counts and a working “Write Review” flow, plus layout fixes for readability, white spaces, and mobile overflow issues.
The project also covers fixing or replacing an AI chatbot, customizing the cart with product add-ons (additional cover sets), and resolving technical SEO issues from Ahrefs audits (404s and broken links).
On the product page, I’m improving information presentation by replacing static bullet lists with visual, interactive elements like accordions and icons to improve clarity and conversion.
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Shopify: Citas de Papel a Cozy and Vitage Online Store
Citas de Papel is a cozy, vintage-style bookstore. I was hired to redesign the store, focusing on implementing clear calls to action, redesigning the hero section, updating typography, optimizing styles, developing the “blind date” feature with a custom book-recommendation algorithm, and creating a custom filter to help customers select books more easily.
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Shopify store: "Go To Logo"
Tasks completed:
Resolved conflict between ImprintNext app and add-to-cart functionality.
Updated product page button to open external HTML as overlay.
Removed social sharing buttons from all product pages.
Displayed review section only when reviews are available.