brand film i animated a few months back for línea alcántara in collaboration with sutiki studio.
they killed it on the branding, art direction, and storyboards, total masters at what they do. i was brought in to handle the motion design and animation.
this 30-second spot from framer is a masterclass in demo pacing.
no fluff, just the exact cold-traffic playbook structure.
here is the breakdown of what the screen is doing across each phase: