Eyouel Amare
GoHighLevel Revenue Systems | Social Media Marketing
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High-Converting Viral Short-Form Content & Sales Video Production
Built and executed a high-volume short-form video system for a U.S.-based precious metals company, focused on turning raw inventory and live auction footage into engaging, conversion-driven content.
The goal was to increase visibility, engagement, and buyer interest across platforms like Instagram, TikTok, and Facebook by leveraging fast-paced editing, strong hooks, and product-focused storytelling.
This system allowed the brand to consistently publish content at scale while maintaining quality and audience engagement.
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224K+ Followers and 10M+ Views in Under 180 Days
The goal of the project was to scale TikTok and Instagram growth by increasing followers, boosting engagement, and improving content performance through a strategic and data-driven approach. I developed a content strategy based on competitor analysis, industry trends, and brand positioning, implemented a consistent posting schedule, optimized content using performance analytics, and scaled viral content formats to maximize reach. After 6 months, we grew TikTok from 83.7K to 224K+ followers, increased monthly views from 95.5K to 470K+, and significantly boosted engagement by refining and replicating top-performing content strategies.
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Viral Content Funnel: From TikTok Views to Six-Figure Sales
iral Content Funnel: From TikTok Views to Six-Figure Sales
A 3-step content-to-conversion system designed for personal brands, beauty/skincare companies, and creator-economy businesses that get views but no sales.
The system runs from data-driven viral hook research → high-volume short-form content (90 videos/month batch produced) → pinned pillar video → bio-linked landing page that closes the loop.
Documented outcomes: 0 to 30K+ followers and 20M+ views in 45 days, scaled to 140K followers and 10M+ monthly views in 6 months, with a 3-product funnel that produced six-figure attributable revenue.
Strategy + content + funnel + tracking, all systemized.
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HydroLuxe: Full-Stack Social & Funnel for a Premium Wellness Brand
The Story, Impact & Strategy
The problem with premium wellness is that both obvious directions fail.
Lean into the science and it reads clinical and cold. Lean into the aspiration and it reads like every supplement brand on the internet. HydroLuxe sat in a category where buyers are informed, sceptical, and have already been sold to badly by somebody else.
So the strategy was restraint.
Clean frames. One claim at a time. Credibility carried by what we left out rather than what we stacked on. In a feed full of brands shouting about transformation, the quiet one reads as the credible one, and for a premium price point, credible is what converts.
Three audiences, one brand.
Biohackers wanted the mechanism. Athletes wanted the performance case. Conscious mothers wanted safety and simplicity. Same product, three genuinely different reasons to buy. Most brands blur these into one voice and convert none of them properly. We built content tracks for each, with the visual system consistent enough that the brand stayed recognisable across all of it.
Then platform-native production.
TikTok, Reels and LinkedIn are not the same room. Each cut was built for how people watch on that platform, not resized from one master. The LinkedIn work carried a different register entirely, because a wellness product sold to professionals is a different conversation.
And a funnel behind it.
The part most social work skips. Content brought people in, the funnel turned attention into enquiries. Without that, premium reach is just expensive impressions.
The result: a wellness brand that looked established, spoke credibly to three distinct buyers, and had a path from content to conversion rather than a follower count.
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