Eunice Nderitu
Scroll-stopping AI content, that doesn't look like AI.
New to Contra
Eunice is ready for their next project!
Developed a UGC-style video campaign for SkinMedica Advanced+ Serum, focused on showcasing visible skin results through natural, everyday routines.
The concept centered on a clean, minimal aesthetic, capturing authentic skincare moments such as morning application, mirror checks, and close-up texture shots. The goal was to highlight product efficacy while maintaining a relatable, real-life feel.
Shot in a handheld, natural-light style, the content aligns with high-performing short-form trends on TikTok and Instagram, balancing educational elements with lifestyle storytelling.
The final output positions the serum as an easy, effective addition to a daily routine, emphasizing simplicity, consistency, and visible results.
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Quiet Luxury Handbag — POV Video Campaign
Created a POV-style lifestyle video campaign for a luxury handbag, focused on capturing quiet luxury through natural, real-life moments.
The concept followed a day-in-the-life narrative, showing the bag seamlessly integrated across everyday scenarios from getting ready and coffee runs to errands and travel.
Shot in a handheld iPhone aesthetic with natural lighting, the content was designed to feel organic, unstaged, and relatable, aligning with modern UGC and short-form video trends.
The project emphasizes subtle product storytelling, positioning the handbag as an effortless part of daily life rather than a traditional advertisement.
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Cinematic AI UGC video for Nutrafol, emotionally driven, lifestyle storytelling optimized for Meta and Instagram targeting women's hair wellness.
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Created a scroll-stopping cinematic UGC ad for AdvoCare's Mango Strawberry Spark. Hook-driven, aesthetic b-roll format optimized for TikTok and Meta.
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