Elina Mirgalieva's Work | ContraWork by Elina Mirgalieva
Elina Mirgalieva

Elina Mirgalieva

Brand strategy, GTM & PR for luxury & Web3 brands

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Elina is ready for their next project!

Followed by Samuele G

Budapest, Hungary

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Budapest, Hungary

Cover image for This is a part of
This is a part of a quick brand concept that i have developed as a challenge for myself. A full concept is available on my LinkedIn https://www.linkedin.com/posts/elinamirgalieva_phase-beauty-brand-concept-2026-ugcPost-7495792712797818881-88Qk/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAB16-sIBPxReHriBnu3_gxsVIj7Ka0ZBZNI
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Cover image for Full brand & marketing strategy
Full brand & marketing strategy for a healthy confectionery FMCG brand entering a crowded wellness category. Work Done Consumer research, market analysis, competitor benchmarking. Brand positioning: "Pleasure without guilt or compromise." Two-tier portfolio strategy (Gourmet and Lifestyle), complete brand platform and communications framework. Result Brand elevated from local craft to cultural positioning. Established presence in e-grocery and retail shelves with a growing loyal customer base.
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Cover image for Full brand launch for a
Full brand launch for a natural cosmetics brand where the hero ingredient — hemp oil - triggered consumer scepticism. Zero to market.
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Brand Strategy & Regulatory Communications for Krondstadt Asset Management
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