SEO content writer | Where strategy meets creativity
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SEO content writer | Where strategy meets creativity
Report: Monetizing Personalization in Beauty
(https://arbelle.ai/report-monetizing-personalization-in-beauty/)Created an extensive, research-driven report on why personalization is imperative in the beauty industry and how it helps brands stay competitive and profitable.
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Created an extensive, objective, research-driven report on the state of inclusivity in the beauty industry - from start to finish, including both the content and the design.
Report: The State of Inclusivity in Beauty (https://arbelle.ai/wp-content/uploads/2024/10/Report-State-of-Inclusivity-in-Beauty-by-Arbelle.pdf)
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Product page: ArbelleGPT (https://arbelle.ai/arbellegpt/)
Website copy is another one of my passions, so here's an example of a B2B product page I created.
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Social writing is precision in motion - just a few lines to make something stick. Blogs let ideas breathe, teach, and build trust. Different formats, same goal: connect, add value, sound human. What’s your favorite to write?
P.S. Here’s some of my SM work. 😊
Social media creative creating content that converts.
Social media creative creating content that converts.
I worked a big influencer to manage page for their startup app and grew the page from 200 to 2k followers in 2 months.
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Theme page that I’ve built from 0 by understanding what moves my target audience - ambitious girls and women who want to grow into the best version of themselves.
By understanding my audience and what works on social media I’ve been able to create consistent viral moments with multimillion reach at least once per month.
Through consistent branding, posting and high numbers in all metrics (shares, comments, likes), I’ve been able to grow @thatinsideoutglow (https://www.instagram.com/thatinsideoutglow/) 1.5+k subscribers list for my newsletter and a digital products business.
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After successfully running and monetizing my theme page, in 2025, I decided to start my personal brand as well.
My main focus is overcoming procrastination and building sustainable discipline.
My goal through @thebozena is to activate people. It’s not just about the numbers (although they do help), my goal is to express something they feel but haven't articulated, and bring my uniqueness to it.
I believe that’s what makes people follow instead of just scrolling by, reply to your stories, engage, and eventually convert.
And to do that, I combine trends, storytelling content, low effort reels, aesthetic carousels, trial reels - and I believe all of those are necessary to utilize the algorithm.
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Theme page that I’ve built from 0 by understanding what moves my target audience - ambitious girls and women who want to grow into the best version of themselves.
By understanding my audience and what works on social media I’ve been able to create consistent viral moments with multimillion reach at least once per month.
Through consistent branding, posting and high numbers in all metrics (shares, comments, likes), I’ve been able to grow @thatinsideoutglow (https://www.instagram.com/thatinsideoutglow/) 1.5+k subscribers list for my newsletter and a digital products business.