Projects using WordPress in São PauloProjects using WordPress in São Paulo
Projects
People
Cover image for Google Ads & Conversion Website
Google Ads & Conversion Website — 15-Day Payback This was not a standalone Google Ads campaign. It was an end-to-end acquisition system designed to connect high-intent searches with a credible, conversion-focused digital experience. Launched in 2018 for a regional passenger transportation company, the project covered the complete customer journey—from the initial search to the moment a potential client requested a quote. I planned the campaign and keyword architecture, produced the on-location photography, structured the website’s information and user journey, wrote the copy, designed the interface, and implemented the complete website in WordPress using Elementor. The Google Search campaigns, messaging, visuals, and landing experience were developed as parts of the same commercial system. The initial project investment was recovered in under 15 days. A later Google Ads performance snapshot recorded 12.3K clicks, an 11.36% click-through rate, and an average CPC of R$0.57 across R$7.03K in media spend—demonstrating sustained relevance and cost-efficient demand capture. The project shows what happens when paid media is supported by the right positioning, search strategy, content, visual credibility, and website experience: traffic does not simply arrive; it encounters a coherent path toward conversion. Google Ads · Paid Search Strategy · Keyword Research · Copywriting · Photography · Web Design · WordPress · Elementor · Conversion Strategy
1
197
Cover image for High-Performance Marketing Agency Platform: it9 Developed
High-Performance Marketing Agency Platform: it9 Developed and engineered the official institutional platform for it9, a full-service digital marketing agency. The project focused on creating a cutting-edge, conversion-centric digital experience that serves as a showcase of the agency's creative and technical capabilities in the competitive digital landscape. Dynamic Agency Portfolio Architecture: Developed a custom, high-impact portfolio system to showcase diverse marketing campaigns, case studies, and creative assets with smooth, interactive transitions. Conversion Rate Optimization (CRO) Infrastructure: Engineered advanced lead capture funnels and strategic CTA (Call-to-Action) modules designed to convert high-intent B2B traffic into qualified sales inquiries. Modern UI/UX Implementation: Translated the agency’s bold brand identity into a "pixel-perfect" WordPress theme, utilizing modern layouts and micro-interactions that reinforce the agency's innovative positioning. Cutting-Edge Speed Optimization: Achieved top-tier Core Web Vitals scores by implementing critical CSS, advanced asset minification, and optimized server-side rendering, ensuring a seamless experience for potential clients. Delivered a sophisticated, high-speed digital flagship that perfectly aligns with it9’s creative vision. The platform effectively serves as a powerful lead-generation engine and a technical benchmark, proving the agency’s expertise in delivering high-performance digital solutions.
0
25