Projects using Helium10 in RawalpindiProjects using Helium10 in Rawalpindi
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Cover image for Amazon FBM Store - Yearly
Amazon FBM Store - Yearly Sales Performance Managed and optimized an Amazon seller account (FBA/FBM) over a full 12-month period, driving consistent sales growth and order volume. During this period, the store achieved AED 465,325.30 in ordered product sales across 577 total order items and 656 units sold, with an average of 1.14 units per order and an average order value of AED 806.46. My responsibilities included ongoing listing optimization, keyword and SEO improvements for product pages, inventory monitoring, and regular performance analysis using Seller Central's Sales Dashboard. I tracked daily and monthly sales trends to identify seasonal spikes, adjusted promotional strategy around peak demand periods, and worked to smooth out volatility in day-to-day order volume. By continuously reviewing sales snapshots and adjusting listing/SEO strategy, I helped the client sustain strong year-over-year performance and improve overall store visibility.
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Cover image for Amazon Catalog - Product Variation
Amazon Catalog - Product Variation Family Setup Organized and managed a large-scale Amazon furniture catalog, structuring 164 variation parent listings out of a total inventory of 1,910 SKUs. The work involved grouping individual product listings (sofas, sectionals, lounge chairs, futons, and more) into properly linked parent-child variation families based on size, color, and style options. Key tasks included auditing existing standalone listings to identify variation opportunities, consolidating duplicate or competing ASINs into unified variation families, and ensuring each parent listing correctly displayed all child variations (such as 15-42 variations per family) with consistent titles, images, and specifications. I also monitored performance metrics, inventory levels, and pricing across each variation family to keep listings accurate and competitive. This large-scale reorganization reduced listing fragmentation, improved catalog navigation for shoppers comparing sizes and styles, and strengthened the overall storefront structure, supporting better search visibility and a more professional buying experience across the client's full furniture line.
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