Projects using Adobe After Effects in Oak Ridge
Projects using Adobe After Effects in Oak Ridge
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Andrew Cousins
Sometimes building out profitable ad campaigns across digital paid placements, social usage, streaming and broadcast TV, isn't always about how flashy of an ad you can make. As much as I have more fun making the more intense animation/motion graphics focused ads, it doesn't always convert better when it's being as the center piece of performance marketing campaigns. Effectively communicating a clear message, that can be understood with or without hearing the narration, is critically important for ROAS and conversion metrics in campaigns. This ad is just one example of that. It was critical clearly communicate what they offer, film live action footage to build credibility and have a clear CTA with contact info.
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Andrew Cousins
Happy Halloween! Always fun building out ad campaigns around holiday themes, with halloween being one of my favorites! Here's a 30 sec ad for broadcast/cable, CTV/OTT and digital!
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Andrew Cousins
Automotive TV/CTV/ Digital video ad! Automotive ads can be a little tricky due to nearly always having a very tight turnaround time that's needed on the production side, and needing to have OEM approval for all offers/ trim levels/pricing included etc, but they can be quite fun to make as often holiday themed, and can have a pretty open slate visually.
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Andrew Cousins
Akadeum - Medical/ Bio Science 2d animation
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Andrew Cousins
Icebeanie - SharkTank Product Marketing
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Andrew Cousins
Matic Insurance - 2d animation
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Andrew Cousins
Introducing Spectacle - Startup Promo
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