Projects using Figma in O'Fallon
Projects using Figma in O'Fallon
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Josy Starnes
Crafting Art to Audio a UX Journey in Museum Accessibility
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Wei-Chen Ma
InnovateMap College Senior Photography SAAS Platform Creation
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Payton Stroot
This is Dream You AI. This was a mobile consumer app that I was in the midst of creating. This was a marketing experiment, seeing how I could attack the dopamine release and competition in my target market. I wanted to create a self intrigued validation system where people would be ranked, get a score, and share with their friend's. I really wanted to see the role emotion and phycology played into a creation. Dream You scans your body gives you a score rates said photo. Gives tips, and things that look good. It gives data based on a short quiz and goals beforehand. Dream You was going to be a social experiment, trying to see how well a score will change ego and drive.
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Josy Starnes
Beyond the Floors: Marketing Media for Craftsmen
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Wei-Chen Ma
CorpusKey Website UX Design
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Wei-Chen Ma
Decori.Ai App UI/UX Design
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Josy Starnes
Soul Sync Case Study
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승현 이
[Christmas House: Character Brand Seasonal Pop-up] Christmas House: From First Product Line to Full Seasonal Experience “Christmas House” was a seasonal pop-up built to launch a production company’s first-ever global character product line. Instead of just placing products on shelves, we turned the space into a cozy, story-driven house that made people want to linger, browse, and collect. I led the campaign end-to-end as PM — from concept and customer flow to merchandising and staffing. The activation not only achieved strong daily sales and steady visitor numbers, but also generated enough buzz to secure a sequel proposal for “Christmas House 2.”
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Josy Starnes
UX October Design Challenge
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승현 이
[Dream Theater: Insurance Gen Z Pop-up] Making Insurance Feel Like a Dream (Literally) Insurance isn’t the easiest category to make lovable — especially for Gen Z. With “Dream Theater,” I joined an insurance brand’s journey to rethink how they show up to younger audiences through an experiential pop-up. Instead of pushing products, we built an immersive space around dreams, goals, and “future me” moments. My role focused on the strategy and storytelling side: understanding Gen Z behavior, mapping the customer journey in the space, and making sure every touchpoint — from leaflets to digital signage — felt cohesive and emotionally grounded. The result? A pop-up that drew consistent foot traffic, triggered social conversations, and was later featured as a standout case of Gen Z-focused brand activation.
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승현 이
[Gen Z Game Pop-up: Lucky Mercenary] A Game-Inspired Pop-up Where Almost Everything Sold Out For a Gen Z-focused game IP, we set out to answer a simple question: “What if the world inside the game could be experienced as a real shop?” I led the campaign planning and PM work for the “Lucky Mercenary” pop-up, where in-game characters and items were translated into limited-edition merchandise. We designed the spatial flow like a real-life quest — from entrance, to display, to checkout — and fans responded immediately: pre-order slots sold out within minutes and daily visitors turned into daily buyers.
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![Cover image for [Christmas House: Character Brand Seasonal Pop-up] Christmas...](https://media.contra.com/image/upload/w_800,q_auto/pt3phtr2xvhfvwaukgp5.avif)
![Cover image for [Dream Theater: Insurance Gen Z Pop-up] Making Insurance Fee...](https://media.contra.com/image/upload/w_800,q_auto/ghqendlyfsskdhv18kje.avif)
![Cover image for [Gen Z Game Pop-up: Lucky Mercenary] A Game-Inspired Pop-up ...](https://media.contra.com/image/upload/w_800,q_auto/xcmgnsxrel3adxgsapie.avif)