🧠 Brainstorming smarter solutions for an EU brand’s Instagram page
When it comes to Instagram, I always treat a brand page like any other marketing channel: with strategy first, aesthetics second 😉
One approach I constantly recommend to my clients is restructuring the profile to match the customer funnel. Think of it as guiding visitors step by step, so the most important info is available instantly, no digging required.
To show what I mean, I put together a quick mockup for a Lithuanian phone case brand 📱✨
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Fun fact🪐 I began my freelancer journey, when I offered to help my local restaurant to bring some life to their Instagram page!
After this experience, it made me dive deeper in whether it would be effective to approach social media pages strategically and later I signed up for courses and started to work on some projects on the side.
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