Visual Design Projects in Groningen
Visual Design Projects in Groningen
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6
Jeroen van Eerden
pro
Visual Identity Design for Onday
6
39
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28
May - Brand designer & strategist
pro
A closer look at Karmae. An exploration of balance, contrast, and presence... translated into a refined wordmark and visual system. Sublte details, controlled spacing, and a focus on restraint over excess. More coming soon. Full case study after the weekend.
3
28
844
Message
1
Jeroen van Eerden
pro
Aura - Logo Design
1
8
Message
27
May - Brand designer & strategist
pro
Karmae, a fragrance concept exploring the space between earth and atmosphere. This project started with the idea of balance: reflective chrome, mineral textures, and delicate botanical linework forming a system that feels both grounded and weightless. The bottle acts almost like a celestial object; minimal, reflective, and constantly shifting with light. Genderless, atmospheric, and quietly powerful. Really enjoyed building this world and translating the idea of orbit and movement into something tactile. More from this project coming soon, including a deeper case study.
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27
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