Freelancers using Figma in EdinburghFreelancers using Figma in Edinburgh
Brand Design for Ambitious Creatives & Businesses
Brand Design for Ambitious Creatives & Businesses
We build products, brands and spaces.
We build products, brands and spaces.
The Figma wizard 🔮
The Figma wizard 🔮
Creative Digital Designer / AI friend
Creative Digital Designer / AI friend
Digital Marketer, Brand Communication, Growth Marketer
New to Contra
Digital Marketer, Brand Communication, Growth Marketer
Cover image for Growtality — SEO, Website Design
Growtality — SEO, Website Design & Growth Strategy Growtality came to us at a stage where their digital presence wasn't doing justice to the product they had built. The website lacked conversion intent, organic visibility was near-zero, and there was no structured growth framework in place. The brief was clear: fix the foundation, then build on it. Website Design & CRO Rebuilt the site architecture with a conversion-first approach — restructuring the user journey, tightening messaging hierarchy, and reducing friction at key decision points. Page load performance was improved by 40%, and the redesigned landing pages saw a 28% uplift in on-page engagement within the first 60 days post-launch. SEO Conducted a full technical and content audit. Identified and resolved crawl issues, improved internal linking structure, and built a keyword strategy targeting high-intent, mid-competition terms relevant to their niche. Within 4 months, organic sessions grew by 65% and 14 target keywords moved onto page one of Google Search results. Growth Tactics Layered in growth experiments across the funnel — from top-of-funnel content plays driving qualified traffic to bottom-of-funnel retargeting and lead capture optimisation. Implemented behavioural tracking via GA4 and Hotjar to inform iterative improvements, turning the site from a brochure into a working acquisition asset. The engagement demonstrated what a joined-up approach across design, SEO, and growth strategy can deliver — not just traffic, but measurable business outcomes.
1
36
Copy to make people sweat in their seats.
Copy to make people sweat in their seats.
Webflow Designer for Business
Webflow Designer for Business
Fast moving problem solver, motion designer and strategist
Fast moving problem solver, motion designer and strategist