Product Marketing Projects in ChicagoProduct Marketing Projects in Chicago
Projects
People
Cover image for Engage Readers with Innovative Book Promotions & Merchandise
So this second work flow was better. Still messy but less of a mess than my first one lol. My goal for this flow was to lend on the book industry trends of having really engaging online promotional content. I ended up creating a book trailer (which was honestly phenomenal), a mini interactive game, and 3D landscape play ground based off would be settings in the book. Of course created a branded tote bag that could be sold online. And you could use this exact work flow for clothes, bookmarks, water bottles and other tried and true physical products. Seashells in a bottle is an option. If I hadn't burned through credits, I would have tried creating engaging ad interactive meta and mobile ads, along with creating email campaigns that integrated all that would be created for the campaign. Link: https://app.fuser.studio/view/6d45e18e-6f45-4eec-8ab9-4e361aff4ca7
5
5
817