Freelancers using Adobe Illustrator in Chattanooga

Freelancers using Adobe Illustrator in ChattanoogaFreelancers using Adobe Illustrator in Chattanooga

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Logos, brand systems, and shelf-worthy book covers

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Logos, brand systems, and shelf-worthy book covers

Cover image for Reimagined cover for The Picture

Reimagined cover for The Picture of Dorian Gray by Oscar Wilde. The whole book turns on one idea: Dorian stays young and beautiful while his portrait quietly rots in his place, absorbing every sin. The painting becomes a mirror of who he really is while his outward appearance remains untouched. So I flipped the usual setup. The decaying figure lives inside the gilded frame, while Dorian himself becomes the shadow in the corner—faceless, reduced to two pale eyes watching what he’s become. That’s the part of the story I wanted on the shelf. Everything else builds around that idea: sickly green damask wallpaper for a Victorian drawing room gone to rot, a hand-drawn gold frame to represent beauty and vanity, and a restrained color palette where the only real color comes from the red of his tie and the blood. I then layered in distressed textures to make the cover feel less like a design and more like an object that’s been hanging in that house for far too long. The Picture of Dorian Gray is one of my favorite books of all time, so this was an especially fun project to bring to life.

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Recently, I expanded one of my brand identity projects into a new product line, and it reminded me how much branding goes beyond just a logo. For Juthoor, I expanded the existing visual identity into a spice product line by carrying the brand system across labels, lids, product photography, and a cohesive family of blends. The original identity already had its own personality, color story, typography, and visual direction. For this expansion, I focused on translating that foundation into a product line that felt cohesive, elevated, and true to the brand’s story. I wanted each product to feel distinct while still belonging to the same brand world. Traditional, warm, elegant, and rooted in cultural storytelling. The goal was for the new line to feel like a natural next chapter. Fresh, but still familiar. This is my favorite part of brand design. Creating a system that has enough personality to be memorable, but enough flexibility to grow with the business.

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Cover image for This branding project was created

This branding project was created for Juthoor, a Palestinian olive oil brand rooted in heritage, resilience, and cultural identity. The name “Juthoor,” meaning roots, represents connection to land, family, legacy, and belonging. The visual identity was inspired by centuries of Palestinian olive harvest traditions and centered around storytelling through symbolism. The final logo features a respected Palestinian woman (“Haja”) in traditional dress carrying olives — reflecting the generations of women who nurtured the land and preserved these traditions through time. Drawing inspiration from olive trees, handcrafted harvesting, traditional embroidery, and the landscapes of Palestine, the branding was designed to feel timeless, authentic, and deeply human. More than a product, the identity represents heritage, resilience, and a return to the roots.

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Cover image for Design Solutions Construction is a

Design Solutions Construction is a full-service contracting company focused on residential and commercial spaces that blend modern design with lasting craftsmanship. This branding project was built around the idea that strong construction starts with strong design. The geometric logo draws inspiration from architectural structures and rooflines, symbolizing growth, precision, and the progression from concept to completion. Clean lines and minimalist spacing create a modern identity that feels both professional and dependable.

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Adobe Illustrator(12)

Chattanooga, USA

Brand Designer & Photographer 🌟

Brand Designer & Photographer 🌟

Cover image for Wedding Invitations

Wedding Invitations

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Brand Development for ABG

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Cover image for Spoke & Terrain, Issue 1

Spoke & Terrain, Issue 1

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Cover image for Photography for ABG

Photography for ABG

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Adobe Illustrator(3)

Chattanooga, USA

Creative Graphic Designer for Playful Branding

Creative Graphic Designer for Playful Branding

Cover image for Real estate ad :Behance

Real estate ad :Behance

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Bee's Fiber arts Banner and Logo : Behance

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Cover image for Digital Illustration Project

Digital Illustration Project

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Placeholder project card media

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Adobe Illustrator(2)

Chattanooga, USA

Turning complex problems in beautiful solutions

Turning complex problems in beautiful solutions

Cover image for StudioScopic

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Cover image for Pie Hole Marketing

Pie Hole Marketing

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Cover image for Copper Caverns

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Cover image for NativeMade

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Adobe Illustrator(6)

Chattanooga, USA

Crafting impactful visual identities ✨

Crafting impactful visual identities ✨

Brand Design for Drypointe

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Cover image for Web Design for Earthscapes Landscaping

Web Design for Earthscapes Landscaping

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Cover image for DRAGONSHACK

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Cover image for Chattanooga’s Restaurant & Meadery

Chattanooga’s Restaurant & Meadery

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Adobe Illustrator(4)