ICON — VIP Card & Presentation Box
Art direction and design for ICON’s VIP card and presentation box, conceived as a complete premium brand touchpoint. I developed both the card and its custom packaging, combining restrained typography, materiality, color and finishing details to create a cohesive object that reinforces the development’s sense of exclusivity and sophistication.
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Historical aviation illustration depicting an aerial combat over Shanghai in the 1930s.
The aircraft were illustrated and composited manually using Illustrator and Photoshop, while atmospheric elements and environmental background were developed through AI-assisted generation and refined through advanced photo editing techniques.
This project combines historical research, visual storytelling, digital illustration, and modern AI workflows to recreate a cinematic interpretation of a real aviation conflict, balancing historical accuracy with narrative impact.
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Some projects challenge your technical skills. Others challenge something much deeper. Rain of Iron was one of those experiences. This project was born from a deep personal story: the real experiences lived by the father of the author, a B-17 bombardier who fought during World War II.
But beyond the historical context, the heart of this work was never simply war itself. It was about telling the story of an ordinary person whose life was permanently changed after being called to face one of humanity’s darkest moments — and how returning home after war never truly means returning to who you once were.
From a design perspective, the challenge was immense. Hundreds of pages, large volumes of text, historical research, image restoration, technical illustrations, custom-built mission maps, typography decisions, editorial consistency, and the constant search for balance between density of information and fluid visual reading.
But what made this project truly meaningful to me was something beyond design. I had the opportunity to help someone fulfil a deeply personal mission: honouring his father and preserving the testimony of someone who witnessed history firsthand.
Not through the words of historians. But through the eyes of someone who was there. Sometimes we work for deadlines.
Sometimes we work for clients. And sometimes we work because certain stories simply deserve to exist. Because there are moments when money becomes secondary. And helping build something meaningful becomes the greatest reward itself.
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A Visual ID is one of the most important things for your own business
or for a corporate business.
Without it, there will be nothing to be presented for the audience and no matter if it is composed just by letters, letters and symbols or just symbols.
The work shown here was done for a gynaecologist and sex therapeutic
with focus on female public.
To develop the logo two main points were considered.
The idea of constructing a new structure, being this construction composed by multiple lines as happens in our lives, and woman sensuality represented by curved lines.
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Reserva Jardim Botânico — Fragrance Press Kit
Art direction and packaging design for a fragrance press kit created for Reserva Jardim Botânico. The experience translates the brand’s connection to nature into a sensory object, combining custom fragrances, refined materials and carefully designed packaging to extend the brand beyond the visual and into a more tangible, memorable experience.
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This project explores a conceptual redesign proposal for the visual identity of the Brazilian presidential aircraft, re-imagining how national symbolism, institutional presence and contemporary aviation aesthetics can coexist within a single livery system.
The main objective was to create a design capable of representing Brazil with greater visual impact while preserving the formal and diplomatic character expected from an aircraft dedicated to presidential and official state operations.
The concept intentionally avoids excessive graphic elements, opting instead for a cleaner front fuselage that reinforces institutional presence and authority. Toward the rear section, the design gradually introduces visual movement through the colours of the Brazilian flag, creating a dynamic transition that strengthens national identity without compromising elegance or balance.
Special attention was given to maintaining harmony between typography, governmental identification markings and the aircraft’s structural lines, ensuring that each visual element integrates naturally with the fuselage rather than competing for attention.
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Editorial design and art direction for ICON, a premium residential development in Brasília. The book builds a sophisticated visual narrative around architecture, design and the spirit of the place, combining bold typography, curated imagery and carefully paced layouts to translate the project’s positioning into a distinctive editorial experience.
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COPLANAR — Rebranding & Visual Identity
Rebranding and visual identity for COPLANAR, translating the company’s expertise and technical precision into a more contemporary and distinctive brand system. The project combines a refined identity, structured layouts and a flexible graphic language designed to communicate clarity, credibility and authority.
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Editorial design and art direction for Reserva Jardim Botânico, a residential development in Brasília. The book translates the brand’s connection to architecture, landscape and well-being into a refined visual narrative, combining photography, typography, composition and carefully paced content to create a cohesive experience across the publication.
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Visual identity and event design system developed for a special edition of Hidden in Salvador, Brazil. Working from the existing Hidden brand, I created the edition’s visual language and expanded it across promotional graphics, environmental signage, wayfinding, VIP credentials, apparel, and other event touchpoints. The system was designed to remain bold, flexible, and recognizable across both physical and digital applications.
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