Brand Design Projects in BelgradeBrand Design Projects in BelgradeMemoré Fashion Brand Identity
Memoré is a contemporary fashion brand built around a philosophy of quiet contrast where sharp tailoring meets soft movement, and structure meets fluidity. The identity centers on a sleek, geometric wordmark with a signature dot, designed to feel as architectural and confident as the collections it represents.
The visual language leans into high-contrast black-and-white editorial photography, oversized silhouettes, and minimal typographic layouts inspired by fashion-week campaigns. Every touchpoint from lookbook spreads to packaging, carries the same disciplined, "fashion beyond the obvious" attitude, extending the brand from runway imagery to tactile details like the kraft shopping bag and hang-tag.
Scope: Logo & wordmark design, brand identity system, campaign art direction, packaging (shopping bag, hang tag).