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Cover image for Project Title GRSM India – Enterprise
Project Title GRSM India – Enterprise Website Redesign for Industrial Printing & Signage Solutions Short Description Designed and developed a modern corporate website for a leading industrial printing and signage solutions company. The project focused on improving product discovery, strengthening brand credibility, optimizing the customer journey, and increasing qualified business inquiries through a responsive, conversion-focused experience. About This Work GRSM India provides advanced printing machines, signage equipment, and industrial printing solutions for businesses across India. Their previous digital experience lacked a modern visual identity, clear navigation, and a user journey optimized for B2B buyers. The goal was to redesign the website into a professional platform that effectively showcases products, builds trust, and simplifies the inquiry process for distributors, manufacturers, and commercial customers. The redesign emphasizes performance, responsive layouts, structured product information, and stronger conversion opportunities. The Challenge • The existing experience presented several issues: • Outdated corporate appearance • Difficult product navigation • Weak visual hierarchy • Limited mobile optimization • Complex inquiry flow • Low engagement on product pages • Inconsistent branding • Poor presentation of industrial products My Role Lead UX/UI Designer • I was responsible for: • UX Research • Information Architecture • User Flow Design • Wireframing • UI Design • Responsive Design • Design System • Component Library • Developer Handoff • Quality Assurance Design Process • Discovery • Business requirement analysis • Competitor research • Manufacturing industry analysis • Customer journey mapping • UX Strategy • Simplified navigation • Improved category structure • Product-focused layout • Faster inquiry journey • UI Design • Created a clean enterprise interface using • White space • Industrial blue color palette • Strong typography • Large product imagery • Clear CTAs • Professional layouts • Responsive Experience Designed for • Desktop • Tablet • Mobile Key Features ✔ Product Catalogue ✔ Machine Detail Pages ✔ Corporate Profile ✔ Inquiry Forms ✔ Responsive Design ✔ SEO-friendly Layout ✔ Modern Navigation ✔ Product Categories ✔ Contact & Lead Generation ✔ Brand-focused Interface Design Highlights • Modern enterprise visual identity • Improved readability • Better content hierarchy • Faster product discovery • Stronger brand trust • Conversion-focused CTA placement • Mobile-first responsive layouts • Consistent design system Tools Used • Figma • Adobe Photoshop • Illustrator • Design System • Auto Layout • Interactive Prototyping Deliverables • UX Strategy • User Flow • Wireframes • High-Fidelity UI • Responsive Designs • Component Library • Design System • Developer Assets Business Impact • The redesigned experience helps GRSM India: • Present a stronger corporate image • Improve product discoverability • Generate higher-quality B2B inquiries • Build customer trust • Support sales conversations with a professional digital presence • Deliver a seamless experience across desktop and mobile devices Skills Product Design UX Design UI Design Website Design Enterprise UX Responsive Design Information Architecture User Research Wireframing Prototyping Design Systems Figma Web Design B2B Design Industrial Website Design • Interaction Design • Visual Design • User Experience • Mobile Design • Landing Page Design GRSM India Enterprise Printing & Signage Solutions Corporate Website UX/UI Design
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Cover image for I help businesses streamline operations,
I help businesses streamline operations, automate workflows, and gain real-time insights using powerful Business Central solutions tailored to their needs. From custom development to integrations, reporting, and process optimization — I deliver scalable ERP solutions that drive growth and efficiency. ✅ Custom Business Central Development ✅ Shopify & Third-Party Integrations ✅ Advanced RDLC & Power BI Reporting ✅ Workflow Automation & Process Optimization ✅ Reliable Support & Long-Term Partnership With 5+ years of hands-on experience and successful implementations across multiple industries, I focus on delivering clean, efficient, and business-driven solutions — not just code. If you're looking for a dedicated Microsoft Dynamics 365 Business Central expert who understands both technical and business requirements, let’s connect and build something impactful together.
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