A conceptual fashion brand study built to show how one strategic foundation can guide a full brand system across identity, website, mobile, social, packaging, catalog, showroom, labels, and signage. The work positioned Maiselle as a quiet-luxury label and translated that...
A home care franchisee needed a clearer brand and website presence outside the corporate franchise page. The work clarified her positioning around culturally aligned care, organized the website as a guided family decision journey, and supported search visibility through stronger...
