Dee J.
Turning social media into a growth engine š
Profile in progress
Dee is building their profile!
TikTok UGC & Influencer Campaign Case Study | 9.5M Views
Project Overview:
TikTok In The Mix 2023 was a global TikTok marketing livestream campaign combining social media strategy, influencer marketing, creator collaborations, and UGC content to drive real-time audience engagement. The event featured Cardi B, Niall Horan, Kaliii, Peso Pluma and more.
Role : UGC Strategy ā¢ Influencer Marketing ā¢ Social Media Content Strategy
Key Contributions:
ā¢ Developed UGC campaign strategy and influencer collaboration concepts
ā¢ Ideated short-form video content optimized for TikTok discovery
ā¢ Supported live social media engagement during the livestream
ā¢ Captured content for post-event social media marketing
Results: ā¢ 9.5M global livestream viewers ā¢ Record breaking event for Tik Tok
1
26
Interior Design Social Media Strategy | Brand Growth Case Study
Project Overview:
Developed a social media strategy and brand development system for an interior design studio to showcase services, design style, and expertise while attracting ideal interior design clients.
Content focused on visual storytelling, design process transparency, and portfolio marketing through finished projects, before-and-afters, and behind-the-scenes content.
Role:
Social Media Strategy ā¢ Content Creation ā¢ Brand Development
Key Contributions:
ā¢ Developed content strategy highlighting interior design services and style
ā¢ Produced short-form visual content showcasing projects and design process
ā¢ Created before/after transformations and BTS design storytelling
ā¢ Elevated brand aesthetics to position the studio as a professional design agency
1
18