Aquarium Kicks - Surreal Product Design. Conceptual footwear design that defies the laws of traditional functionality and aesthetics. 'Aquarium Kicks' is an exercise in disruptive creativity that merges urban fashion with biological elements, using a generative AI workflow to achieve hyperrealistic textures and transparencies. This project illustrates the ability to materialize impossible concepts for high-impact advertising campaigns
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The Heist - Cinematic Food Branding. A disruptive visual campaign for a gastronomic concept featuring beers and burgers. The objective was to decontextualize the product (hot dog), elevating it to the status of a high-value object of desire through a cinematic 'mission impossible' aesthetic. This project demonstrates how the use of generative AI allows for the creation of high-budget advertising narratives with agile execution and high visual impact.
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Cinematic Nightlife Visuals - Development of high-impact visual narratives for nightclub and festival promotions. This project focuses on capturing the raw and energetic aesthetic of nightlife through the use of extreme close-ups, contrasting lighting, and organic textures. The goal is to create visual assets that generate immediate engagement on social media reels.
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NOVA - Visual Identity & Product Assets - Development of visual assets for NOVA, a premium craft beverage brand. The objective was to create a vibrant and minimalist lifestyle aesthetic for social media, focused on product freshness and brand recognition. Optimized workflow for high visual conversion.