Willow Innovations faced high costs and low-quality outcomes with their Salesforce team, missing deadlines 80% of the time. I implemented a fractional team mod
Reimplemented Blackbird Air’s CRM to track new KPIs and unify data for operational insights, supporting business growth and securing funding.
I led the sync of data from 6 systems for AI integration into Salesforce, improving accuracy, reducing support time by 30%, and preparing for AI enhancements.
David partnered with The Spun Yarn to automate beta-reading, reducing errors, improving efficiency, and cutting costs by 18%, leading to profitability.
Willow Innovations cut cases by 18%, contacts per case by 21%, and saved $310K annually by automating backend processes with a dynamic contact form.