A self-initiated campaign idea for Nike's upcoming Caitlin Clark signature shoe, the Caitlin 1, will be released on October 1. I aimed to shift away from the typical 'underdog' approach seen in women's sports marketing and create something more assertive. 'She moved the line'...
Full-scope concept project designed and wrote copy for Voyagé, a luxury travel brand. Handled visual layout, composed editorial photography, and developed brand voice, from hero headline to package descriptions. Built in Framer.
Concept landing page for a premium urban barbershop. Designed and built in Framer, conversion-first layout, editorial aesthetic, dark forest green palette. Live at blazebarbershop.framer.website
