I said I would check back in once the client reaches 10k with my organic growth strategies... I may have failed on my promise, because with just two months of work after that post, we are sitting at over 33k on Instagram (from 500 followers) and 3k on TikTok (from 2 followers) with thousands of $ in orders for them. With ZERO ad spend. Never underestimate the power of organic social media growth. Literally $0 ad spend for a couple million views across multiple videos.