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You're in charge of the design. the tool's in charge of the execution.
said that in a tutorial i recorded for contra university and it's the most honest thing i know about where this work is going.
took a figma design, dropped it on the canvas, spun three variants off one client note, published a live clickable site. what used to be four or five revision rounds took about five minutes.
so when execution gets that cheap, it stops being the thing you sell. a client can get a polished working page out of one sentence now. what they still can't get is the call under it. who it's for. what it says. what it refuses to say.
I'm not nervous about teaching designers to move this fast, the faster everyone executes the more obvious it gets who can actually decide.
woooo it's live!
it is!
It's alive 😌
Wooow
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HELDER didn't come from a client brief. It came from a question I couldn't stop asking, what happens when chrome stops belonging to technology and starts belonging to the earth?
Amazing!
I joined the Google Stitch x Contra Challenge by creating LÚMIA Beauty, a landing page for a fictional premium makeup and fragrance brand, built around the challenge theme: creating interfaces that feel alive.
The idea was to build an immersive, glossy, highly visual beauty experience where the interface didn’t feel like a static e-commerce page, but like a brand universe full of light, motion, and texture.
For the project, I created a complete visual identity with a pink, shiny, glowy color palette. I also worked with a collection of AI-generated product and model images, including perfumes, lip gloss, blush, editorial visuals, and the LÚMIA Beauty logo.
The landing page includes:
- A hero section with a liquid, glossy, interactive background that reacts to mouse movement.
- Product sections for perfumes, blush, and lip gloss.
- A “Shop by Aura” experience to discover products through different visual moods.
- Cards with hover states, glow, shimmer, and subtle motion.
- An editorial section with models and a beauty campaign aesthetic.
- A ritual builder to combine products into a beauty routine.
- Reviews, FAQ, final CTA, and responsive footer.
- Final deploy published on Netlify.
I used Google Stitch as a central part of the workflow. First, I prepared a DESIGN.md file to define the brand’s visual direction: colors, style, tone, components, motion, layout, and glossy/liquid aesthetic. Then I uploaded the product images, model images, and logo so Stitch could generate a landing page that felt consistent with the LÚMIA Beauty identity.
From there, I used Stitch to create the first version of the page, iterate on specific sections, adjust the composition, improve the hero, add visual effects, and include interactions such as motion, hover states, shimmer, liquid backgrounds, and cursor-reactive behavior.
After that, I exported the project using the copy-code-to-clipboard option. From there, I worked on the generated file to adjust specific parts of the page, especially structure details, responsive behavior, and small visual refinements. Once I had the final version, I inserted the finished index.html file back into the Stitch project board to keep the final result documented within the same workflow.
I also prepared two videos for the submission:
1) A video showing my workflow inside Stitch.
2) A demo video showing the final LÚMIA Beauty experience.
What I liked most about Stitch was how quickly it helped me move from a brand idea to a visually solid interface. The DESIGN.md workflow helped a lot with consistency, and the in-context edits made the process feel closer to designing directly on the product.
As feedback, I would love to see Stitch keep improving fine control over responsive details, specific animations, and component consistency, but the overall experience was very fluid and useful for prototyping a high-impact landing page in a short amount of time.
Live project:
https://LÚMIABeauty.netlify.app/
Stitch project:
https://stitch.withgoogle.com/projects/4725329965472555948
@stitchbygoogle
#GoogleStitch #Contra #UIDesign #UXDesign #AIDesign #WebDesign #ProductDesign #BeautyBrand #LandingPage #BuildInPublic
Wow, Carola, this is an absolutely stunning project! The "Shop by Aura" feature is such a creative way to lean into the "interfaces that feel alive" theme, and a cursor-reactive, liquid glossy background sounds beautiful.
I love that you used a meticulous DESIGN.md file to keep...
A Living Portfolio for Creatives
Built a standout portfolio site with Google Stitch to showcases my projects and personal brand using playful animated motion. Use my stitch project template to remix a portfolio of your own and make your online brand memorable.
Live site: https://stitchchallenge.vercel.app/
Stitch project: https://stitch.withgoogle.com/projects/1194556244916955586
How I used Google Stitch:
- Started with a Design.md direction to lock brand identity
- Prototyped multiple portfolio variations
- Used Stitch for core visual design
- Used Stitch MCP to export and deploy
- Used Stitch project link to share template with other creatives
Why it fits the theme:
The interface feels alive through motion-led image presentation and interactive portfolio moments. Instead of treating a portfolio as a static page, the experience turns project browsing into something more expressive, visual, and creator-led.
Feedback on Stitch:
Stitch was strongest for fast idea visualization and beautiful frontend direction. It helped move from rough concept to polished interface quickly, and it creates a strong handoff point for final touches in an agentic coding tool via MCP.
#GoogleStitch #StitchChallenge #BuiltWithStitch
Wow, Jacob, this is an incredible portfolio concept!
I love that you included a shareable Stitch template for other creatives to remix, that is such a generous and collaborative touch for a challenge like this. Using the Stitch MCP for a seamless export and deploy pipeline to...
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