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Check out the new Brand Redesign project in my profile!
https://contra.com/p/NQBqBXFZ-diverse-electronics-or-visual-identity-redesign?referralExperimentNid=DEFAULT_REFERRAL_PROGRAM&referrerUsername=chibimurk
The Diverse Electronics redesign looks like a substantial identity reset. Which change made the biggest difference in how the brand now feels?
Thanks Maty! I’d say the biggest change was creating a cohesive identity system. Since Diverse Electronics has been around for over 30 years, the goal was to evolve the brand rather than reinvent it, making it feel more consistent and contemporary across all touchpoints.
The network for creativity
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