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Here are some images I generated using artificial intelligence for a campaign I’m working on.
The great thing about AI is the ability to customize images so they are truly unique and align perfectly with the design objectives...
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Connect with clients, get discovered, and run your business 100% commission-free
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🔥 If you were building an AI Wellness Companion today, would you design a feature or a brand people could actually form a relationship with?
I explored two directions for the same product.
🅰️ Emotional Companion
Built around context, continuity and the feeling that it remembers you.
🅱️ Character Led Companion
A recognizable character that becomes the emotional anchor of the product.
Imagine you’re the founder. Which concept and character would you bet the brand on for the next few years?
Which feels more distinctive, memorable and scalable?
👇 A or B and why?
#AI #WellnessApp #AICompanion #ProductDesign #MobileAppDesign #BrandDesign #UXDesign #HealthTech #AsolDesign
30 voted
39%
46 voted
61%
76 votes
Closed
Character definitely wins here. I think it's like verion2.0 of the emotional one.
Wonder -- Brand Expressions
When Jewelry Moves, Perception Moves Too.
For Lastrier, I am developing a creative content direction that goes beyond traditional product photography.
Stop motion and artificial intelligence become creative tools to explore movement, composition and storytelling while keeping the jewelry at the center of every visual.
The goal is not to use AI simply because we can.
It is about finding new ways to present the product, highlight its details and create a visual world that elevates the perception of the brand.
Because in luxury, showing the product is only part of the story.
The real work is creating desire around it.
Creative Direction · Stop Motion · AI Visuals · Luxury Content
www.dobbertstudio.com.br
Dobbert Studio
Great visual thinking—follow When Jewelry Moves, Perception Moves Too.