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We turned off a client's free shipping threshold and just made shipping free on everything.
AOV dropped which was expected but revenue dropped too, which wasn't.
So I tried it on another store to be sure, surprise surprise, same thing lol.
But the funny part is what happened to order frequency.
Without a threshold, people bought less per order, but they didn't buy more often to make up for it so they just spent less overall.
My read is that the threshold was doing something beyond nudging cart size.
It gave people a reason to browse a second time before checking out, and that extra pass through the store is where a lot of the discovery was happening.
Take it away and people grab the one thing they came for and leave.
What worked better was keeping the threshold but making the progress toward it obvious in the cart, with an actual suggestion of what to add rather than just a number to hit.
So free shipping on everything sounds like the generous move, and customers probably say they'd prefer it.
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I wanted my next framer template's portfolio showcase to have a standout interaction, not another flat slider.
That idea is now the hero: a carousel where every image bends on a cylinder as it moves. Perspective, velocity skew, a touch of chromatic distortion on the edges.
It's raw WebGL with the cylinder math written from scratch, no libraries. I didn't write any of it. I described the motion to Framer's agent, one prompt with my art direction, and it built the code component, wired it into the canvas, and exposed the motion as sliders: tilt, curve, skew strength, distortion, chroma, parallax.
My part was tuning those sliders until the motion felt right for the template, which took longer than the build itself.
The gap between an effect I can imagine and a component I can ship used to be "someday". Now it's an afternoon.
What's an effect you've wanted on your site but never built?
looks amazing!
Created AI Agent: This agent is useful for all business needs if you are running a local shop to a big enterprise business. This AI Agent will help you to solve your daily business operational needs.
Frontend using Framer Design and Backend Using Node.js (Claude.ai, Open AI)
What are your thoughts?
Great concept! Combining Framer with Node.js and AI models creates a strong foundation for building practical business automation. 🚀
Two Framer projects. Two completely different directions.
Same tool. Different visual language.
COVEX — dark, editorial, premium.
Built for AI agencies, automation studios, and technology brands.
FORMA — bold, colorful, expressive.
Built for creative studios, design agencies, and multidisciplinary teams.
I like working across different styles instead of forcing every project into the same visual system.
Both are built in Framer and available to use for free.
Which direction do you prefer — COVEX or FORMA?
#Framer #FramerDesigner #WebDesign #UIUX #CreativeStudio #WebDesignInspiration
16 voted
80%
4 voted
20%
20 votes
Closed
I personally like warm colors.. But I this case I like the layout of the Forma Atelier more.